Sender IDs

With touchSMS, you can send SMS messages using two types of Sender IDs:

Alpha Sender ID (Business Name)

An Alpha Sender ID is a branded sender name (e.g. your business name) that appears as the sender of your SMS messages.

Key things to know:

• Displays your business or brand name instead of a phone number
• Customers cannot reply to messages sent from an Alpha Sender ID
• Can only be used when sending to Australian mobile numbers
• Must be registered and approved by ACMA (touchSMS is a Certified Telco and manages this on your behalf)

---

Verified Number (Mobile Number)

A Verified Number is a mobile number you own and verify in the platform.

Key things to know:

• Messages are sent from a real mobile number
• Customers can reply, and replies are received on your handset
• You are responsible for:
  • Managing replies
  • Handling opt-outs
• touchSMS cannot intercept replies sent through other carriers

---

Registering an Alpha Sender ID

Due to new ACMA regulations, all Alpha Sender IDs must now be registered.

---

Register an Existing Sender ID (Recommended)

If you already have a Sender ID in your account:

1. Go to: Settings → Sender IDs
2. Locate your Sender ID in the list
3. If the status shows Unverified, click VerifyThis will:
   • Open the registration form
   • Pre-fill the Sender ID
   • Prevent duplicate Sender IDs being created
4. Complete the registration form:
   • Business Information
   • Business Address
   • Authorised Representative Details
5. Submit the registration
6. Identity verification:
   • The authorised representative will receive an email
   • They must upload photo ID via a secure portal

---

Register a New Sender ID

If you are creating a new Sender ID:

1. Go to: Settings → Sender IDs
2. Click: Register an Australian Sender ID
3. Complete the registration form
4. Enter your Sender ID
5. Submit the application

---

What Happens Next

• You can continue using your Sender ID while approval is pending (until 1 July 2026)
• Identity verification must be completed before processing continues
• touchSMS manages submission to ACMA on your behalf
• You will receive an email once your Sender ID is approved

---

Important Notes

• Each Alpha Sender ID must be registered individually
• Using the Verify button is the preferred method for existing Sender IDs
• This ensures:
  • No duplication
  • Correct linking to your account

---

Adding a Verified Number

To add your own mobile number as a Sender ID:

1. Go to Settings → Sender IDs
2. Click the Verify Number tab
3. Enter your mobile number
4. Click Send code
5. Enter the verification code received via SMS
6. Click Verify & Save

---

Tip

You can delete a Sender ID at any time by clicking the ellipsis icon (⋮) next to it and selecting Delete.